IRIS
Grazzini, Laura
 Distribuzione geografica
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Continente #
EU - Europa 644
NA - Nord America 566
AS - Asia 232
OC - Oceania 4
Totale 1.446
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Nazione #
US - Stati Uniti d'America 564
IE - Irlanda 340
CN - Cina 140
UA - Ucraina 132
IT - Italia 77
SE - Svezia 51
HK - Hong Kong 42
SG - Singapore 42
DE - Germania 18
BE - Belgio 12
AU - Australia 4
FR - Francia 4
GB - Regno Unito 4
CZ - Repubblica Ceca 3
IN - India 3
AT - Austria 2
CA - Canada 2
TR - Turchia 2
JP - Giappone 1
KR - Corea 1
RU - Federazione Russa 1
TW - Taiwan 1
Totale 1.446
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Città #
Dublin 340
Jacksonville 255
Ann Arbor 107
Beijing 65
Lawrence 46
Princeton 46
Wilmington 45
Hong Kong 42
Singapore 25
Ashburn 18
Hefei 15
Brussels 12
Norwalk 8
Kunming 7
Nanchang 7
Turin 7
Jinan 6
Nanjing 6
Fairfield 5
Guangzhou 5
San Mateo 5
Zhengzhou 5
Bergamo 4
Melbourne 4
Milan 4
Putignano 4
Bochum 3
Brdo 3
Chennai 3
Chieti 3
Fuzhou 3
Rome 3
Tübingen 3
Bedburg 2
Bracciano 2
Chandler 2
Dearborn 2
Florence 2
Freiburg 2
Huzhou 2
Istanbul 2
Nancy 2
Naples 2
Ottawa 2
Paola 2
Parma 2
Plymouth 2
Pollenza 2
Reggio Emilia 2
Saronno 2
Shenyang 2
Suvereto 2
Taranto 2
Verona 2
Wels 2
Wuhan 2
Ürümqi 2
Andover 1
Baotou 1
Birmingham 1
Boardman 1
Burghausen 1
Cerreto Sannita 1
Chengdu 1
Costabissara 1
Dallas 1
Dortmund 1
Genoa 1
Grisignano di Zocco 1
Hangzhou 1
Houston 1
Keelung 1
Kent 1
Lago 1
Leeds 1
Mainz 1
Miami 1
Modena 1
Montelupone 1
Montescudo 1
Nanning 1
Osimo 1
Seattle 1
Seodaemun-gu 1
Xian 1
Zhangzhou 1
Totale 1.191
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Nome #
L’evoluzione del consumatore sostenibile. Nuovi scenari e approcci di marketing per la sostenibilità 72
Network creativi, network innovativi e territorio 46
Branding, retailing e Made in: gli esiti di una ricerca empirica sull’internazionalizzazione delle imprese del Made in Italy nei mercati francese e russo 45
Brand reputation and Customer equity in global environment:a theoretical framework 43
International Retailing of ‘Made in Italy’ Products: the Results of an Observational Research Study in French and UK markets 42
Personalità e reputazione di marca dell’Università degli Studi di Firenze. 41
IL RAPPORTO TRA MARCA E “MADE IN” NELLA VALORIZZAZIONE DEI PROCESSI DI SVILUPPO INTERNAZIONALE: GLI ESITI DI UNA CASE ANALYSIS RELATIVA A POLTRONA FRAU 41
Nudging consumer towards sustainable consumption choices: effects of psychological distance perceptions. 38
Communicating sustainable benefits: effects of mental representation and psychological distance perceptions. 38
Network creativi nei territori di Firenze e Parigi. I risultati di un’indagine empirica sui project network 38
I’m Ethical because of You: The Role of Social Closeness and Persuasiveness on Consumers’ Ethical Behavior 37
Experiential goods and consumer misbehavior. The role of psychological ownership. 36
I am not human, after all. The negative impact of human-like robots on customers’ attitude 35
Digital advertising and privacy implications: the effect of the advertising source on the customer-brand relationship 34
The relationship between the territory and fashion events: The case of Florence and Pitti Immagine fashion fairs 33
Internazionalizzazione, Marca e Made in Italy: gli esiti di un’analisi empirica sullo sviluppo delle imprese italiane di abbigliamento 33
La Brand Loyalty: caratteri e processi di fidelizzazione alla marca. 32
An international comparison of “Made in Italy” in the fashion, furniture and food sectors: An observational research study in France, Russia and The United Kingdom 32
Determinants of SMEs Growth: The Balance Between Innovation and Tradition as Key Factor for Italian Small Business Development 32
Fashion luxury brands through online brand associations 32
Consumers’ Reaction to Brands Political Activity 31
Il retailing internazionale delle imprese del made in Italy: evidenze dal mercato francese e russo 31
Stakeholder engagement in green place branding: A focus on user‐generated content 31
New patterns in wine consumption: the wine by the glass trend 30
Strategie di marca e decisioni distributive nei processi di internazionalizzazione: il quadro teorico di riferimento 30
Green Place Branding: The Role of User-Generated Content. 30
Internazionalizzazione, Marca e Made in Italy: gli esiti di un’analisi empirica sullo sviluppo delle imprese italiane di abbigliamento 30
The Luxury Dimensions in The Area Of Social Media: An Exploration Of Luxury Brands Associations. 30
Standing for politics: what consequences for brands? 30
Unveiling the (biased?) nature of mystery shopping in the tourism service sector 30
Growth factors of made in Italy SMEs: the results of a multiple case analysis. 29
Does personality congruence explain luxury brand attachment? The results of an international research study 29
Loss or gain? The role of message framing in hotel guests’ recycling behaviour 28
Assessing Online Brand Experience through Consumer Brand Engagement Behaviors. 28
Il mercato francese ed il mercato russo dei beni ad alto valore simbolico 28
Is Sustainability So Appealing? A Focus on Luxury Industry 28
Lo sviluppo delle imprese di piccola e media dimensione nei mercati internazionali. 28
Luxury SMEs Networks 28
Luxury and Twitter: an issue of the right words 28
Effectiveness of Customized Price Promotions. A study on the moderating role of contextual and temporal components 28
Predicting consumers’ cheating behavior. The role of mental representation of goods and psychological ownership 26
When empathy prevents negative reviewing behavior 26
Leveraging organizations’ political activity for consumer engagement 26
Strategie e processi di internazionalizzazione delle imprese del made in Italy nel mercato francese e nel mercato russo 22
Standing for politics: What consequences for brands? 21
Customers’ Willingness to Disclose Personal Information throughout the Customer Purchase Journey in Retailing: The Role of Perceived Warmth 19
Totale 1.505
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Categoria #
all - tutte 8.765
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 8.765
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2019/2020398 0 0 0 0 0 0 216 31 75 23 51 2
2020/2021314 45 3 49 3 52 5 50 3 51 2 50 1
2021/2022146 2 3 7 3 6 0 2 7 15 2 48 51
2022/2023491 50 21 18 4 3 7 7 35 315 9 10 12
2023/2024151 1 5 1 1 33 6 42 9 2 2 9 40
2024/20255 5 0 0 0 0 0 0 0 0 0 0 0
Totale 1.505